The coronavirus pandemic is changing the way that people shop. For many, online shopping has replaced in-store visits. Now, businesses are enhancing their online offerings to keep up with the trends and to find new ways to connect with their customers. Even before the pandemic, data shows that e-commerce is growing at a steady rate around the globe. According to Statista, experts predict that retail e-commerce sales will reach over $4 trillion this year. As e-commerce becomes more common and competitive, businesses need to know how to effectively reach their audience to increase their bottom line.
As businesses continue to navigate through the COVID-19 pandemic, JEDCO and the Jefferson Chamber have teamed up to offer a Prosper Jefferson webinar on Effective E-Commerce during a Pandemic. The webinar is scheduled for Wednesday, July 1, at 10:00 am. We’ve invited two experts to share tips and best practices for promoting your business, products and services online. During this webinar, you will hear about:
- The most effective digital platforms for e-commerce
- Creative strategies to target, convert, and track audiences online
- Thinking of pausing marketing efforts? What will this really cost?
- Case studies for what has worked for local businesses
Register in advance for this webinar:
After registering, you will receive a confirmation email containing information about joining the webinar. This seminar is free and open to the public. It will be recorded and shared on the JEDCO and Jefferson Chamber websites following the event.
Meet the Experts
Gabrielle Woodard. Sales & Partner Strategist at Search Influence
With over 8 years of experience in digital marketing, Gabrielle strategically creates marketing solutions and campaigns to match business goals. When creating campaigns, she actually works backward and starts every strategy from the bottom line, revenue. With Search Influence’s client success in a variety of industries, she continues to support revenue growth from a small boutique to multi-location businesses across the country.
Kristi Brocato, Founder of The Basketry
Kristi Brocato was born and raised in St. Charles Parish. She started The Basketry while in College at the University of Louisiana in Monroe. While her college roommates were doing what college kids do, Kristi worked tirelessly on her gift company knowing someday soon her entrepreneur goals would come true. Kristi is married and has two children, Bella is 20 and Nick is 17. Her hobbies include working out and meal prepping, enjoying fine wine and sitting on her patio enjoying her home. Her burning desire is to travel to Europe and enjoy wine & food along the way.